PROLICHT

Lighting Technology

Tirol/Neu-Götzens (Österreich). Niederlassungen in Deutschland, Italien, Schweiz, Spanien, Portugal, Tschechien und im Vereinigten Königreich (U.K.)

PROLICHT is a globally successful manufacturer of architectural luminaires and lighting concepts, headquartered in Tyrol (Austria).

PROLICHT offers its demanding customers customized products of high-tech quality, designed and manufactured by the best-trained technicians, engineers and designers.

PROLICHT products are used, among others, in buildings and showrooms of Louis Vuitton, Dior, Swarovski, BMW, Jaguar, Bang & Olufsen, Sandro or Rimova.

The infinite configuration options in size and shape make PROLICHT luminaires parts of a harmonious whole or contrast points. Just as the project requires. Only thanks to the infinite design and configuration options offered by PROLICHT's most modern lighting technologies can the desired lighting mood and room atmosphere be achieved. From the light color to the color temperature to the beam angle. From the diffuser to the reflector, everything can be individually combined with the corresponding light sources.

The PROLICHT universe offers infinite possibilities to realize ideas. The creative minds in the areas of design, development and planning, together with highly qualified technicians, create a tailor-made product.

The DNA of PROLICHT: Respectful treatment of nature, sustainable products, awareness of social responsibility and camaraderie with employees, partners and customers are lived reality.

PROLICHT

Company founded: 1993 by Ing. Mag. Walter Norz.

Headquarters: Tyrol/Neu-Götzens (Austria). Offices in Germany, Italy, Switzerland, Spain, Portugal, Czech Republic and the United Kingdom (U.K.)

Employees: 300 people from various countries

Customers: Worldwide distribution network: Egypt, Azerbaijan, Australia, Bahrain, Belgium, Botswana, China, Denmark, Germany, Estonia, Finland, France, Greece, Great Britain, India, Indonesia, Ireland, Israel, Italy, Jordan, Canada, Qatar, Croatia, Kuwait, Latvia, Lebanon, Lithuania, Luxembourg, Malta, Macedonia, New Zealand, Netherlands, Norway, Austria, Poland, Portugal, Romania, Russia, Saudi Arabia, Sweden, Switzerland, Singapore, Slovakia, Slovenia, Sri Lanka, Czech Republic, Turkey, Ukraine, Hungary, Venezuela, United Arab Emirates, United States of America, Belarus. Winner of the Innovation Award 2022 from the State of Tyrol and the Tyrol Chamber of Commerce.

SELLSATION is used by PROLICHT for company-wide sales management and marketing automation.
Globally active sales representatives are guided in SELLSATION through optimal sales and acquisition processes to more deals. To ensure high closing rates, success-critical activities are secured in SELLSATION.
The PROLICHT customer journey and the associated measures are fully mapped and secured in SELLSATION – the SELLSATION Kanban Board shows all projects in the sales pipelines by status/phase.
Customers who are not optimally looked after and unused sales opportunities are immediately visible with a traffic light system. Among other things, the following questions can be answered at any time: Which projects with which status (phase), earnings potential and probability does an employee have in the pipeline? What are the biggest projects in the sales pipeline? What steps need to be taken to close them?
Several automated workflows created in SELLSATION facilitate the work of the PROLICHT sales teams in the field and in the office.
SELLSATION ensures perfect interaction between the outside sales team and the marketing team.
Optimal information and knowledge management – all information about customers and sales projects is mapped in SELLSATION. Easy communication between the various project consultants in the field through transferable tasks and activities.
All offers, orders and invoices are mapped in SELLSATION and synchronized with the ERP system (Abas ERP).
PROLICHT uses the SELLSATION project groups feature, which makes it possible to perfectly map tenders with several alternative offers and large projects with several sub-projects and transfer them with the correct values into forecasts and reports.
The marketing team regularly sends e-mail campaigns for defined target groups with SELLSATION. Depending on whether certain content has been read by the recipient, follow-up actions can be initiated.
Key performance indicators (closing rates, hit rates, etc.) and benchmark analyses can be retrieved at the push of a button. Forecasts are also created in real time: This means that measures can be taken months before foreseeable deviations from the plan.

Walter Norz

CEO & Founder

PROLICHT

„The simultaneous introduction of a new CRM (SELLSATION) and ERP system (ABAS) was a challenging project, which was successfully implemented through the fast and professional cooperation with the SELLSATION team. We are very satisfied with SELLSATION CRM and would choose it again. For our globally active sales and marketing teams as well as for sales controlling and management, SELLSATION is an extremely important tool and has become an indispensable part of everyday work."