The mission of INFINITY MEDIA is to present digital outdoor advertising in a highly attention-grabbing way. To fulfill this mission, INFINITY MEDIA offers advertising time on large-format LED screens at high-traffic locations throughout Austria. Your message – whether static or dynamic – receives the attention it deserves at any time of day.

The company provides the full range of benefits of digital outdoor advertising, in a particularly simple and flexible way:

• Digital advertising spaces in urban areas
• Data-driven display: Content can be adjusted based on time of day, weather, target audience, and other factors.
• High reach: Placement in urban centers or hotspots with high pedestrian and vehicle traffic.
• Flexible content management: Advertisements can be changed at short notice or aligned with current events.

With INFINITY MEDIA’s outdoor advertising, you can use moving images and clever, even three-dimensional visual effects. Creative changes to visuals can be made at any time. Campaigns are analyzed demographically and targeted to the desired audience.

The company relies on LED screens in highly frequented locations, such as pedestrian zones or streets. From the very beginning, it was a goal to have in-house expertise for the technology used. That’s why it was essential to closely cooperate with technology manufacturers during display production and to program the operation software in-house.

• SELLSATION is used by INFINITY MEDIA for company-wide sales management and marketing automation.
• The INFINITY MEDIA customer journey and its associated measures are fully mapped, secured, and automated in SELLSATION – from initial contact to after-sales management.
• SELLSATION ensures seamless collaboration between key accounts, the internal sales team, and the marketing team. It optimizes and automates both the new customer acquisition process and the sales process for existing customers.
• The sales team is guided to more closings through optimized sales and acquisition processes in SELLSATION. To ensure high closing rates, critical success activities are mapped within the system. Predefined, configurable conversation guides and meeting notes enable consistent communication and optimal information and knowledge management.
• Tasks are automatically assigned to field and inside sales teams depending on the status of a sales project, ensuring consistent application of best practices in sales.
• The marketing team can use SELLSATION to launch email campaigns for defined target groups and trigger follow-up actions based on whether specific content has been read by recipients.
• Poorly managed customers and missed sales opportunities are immediately visible through a traffic light system. Questions like the following can be answered at any time:
• Which projects with what status (phase), revenue potential, and closing probability are in an employee's pipeline? What are the largest projects in the sales pipeline? What steps need to be taken to close the deal?
• Key performance indicators (closing rates, hit rates, etc.) and benchmark analyses are available at the push of a button.Forecasts are also generated in real-time, allowing measures to be taken months in advance in case of foreseeable deviations.
• The implementation of SELLSATION at INFINITY MEDIA was completed in just a few days after defining sales processes and workflows. Since then, SELLSATION has ensured highly professional sales processes to increase sales success and customer satisfaction.